A logo is just the first step on the path to effectively brand your business, it does go much deeper than that...
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Brand, logo, logo, brand - Same or different, it can be hard to know or understand the concept when put in a simplistic way like this...
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Essentially this means that a single website could scale to suit a range of screen sizes, from a Computer to a Tablet to a Phone.
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Your logo is a critical element in your business, be it established or brand new and should not be underestimated in any way.
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A business brand stems from its Logo, its Identity. This is why a logo design is absolutely critical.
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No matter the size of your business, branding synergy is very important, albeit vital.
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